New Moon PH, a leading wellness and beauty brand, is proud to launch its latest advocacy-driven initiative, Power Within, a heartfelt campaign running from September to October 2025 in honor of PCOS Awareness Month, Breast Cancer Awareness Month and Mental Health Awareness Month.

This empowering movement highlights New Moon’s flagship supplements, Soft Glow, Hormo Balance and Nighty Bright as companions for women in their journey to better health, balance, and confidence. More than just a product push, Power Within is a call to action for women to recognize their inner strength while prioritizing their health and well-being. At the heart of this campaign is Ms. Jonah Sison-Ramos, CEO of New Moon, who herself has experience with PCOS. Her personal story of empowerment serves as the driving force behind Power Within.

“As someone who has experienced the challenges of PCOS, I know how important it is to have access to support, awareness, and the right wellness tools. With this campaign, we want women to know they are not alone and that taking care of themselves is an act of power,” she shares. The campaign is made even more impactful with Jasmine Dudley-Scales as its official endorser, whose confidence and grace embody the message of inner strength and wellness that New Moon seeks to champion. As an actress and a proud PCOS warrior, Jasmine brings authenticity and relatability to the campaign—showing that true beauty and strength come from self-belief and the courage to embrace one’s health journey. Her story and presence inspire women to take charge of their well-being with confidence.

Strengthening the campaign further, New Moon partnered with TikTok through Super Brand Day on October 3-5, 2025. This collaboration will amplify the campaign’s reach, spreading awareness to a wider coMOONIEty as the brand endears their supporters of women and encouraging meaningful conversations around PCOS and breast cancer. As part of its advocacy, New Moon is also taking tangible steps to give back—supporting New Moon’s chosen organization who are dedicated to providing critical support for breast cancer patients and survivors. And donating 200 bottles of Hormo Balance to the Rotaract Club of Manila Metro for their Yes to Pink Campaign, extending health support directly to communities in need.

With Power Within, New Moon reaffirms its commitment to advocacy ensuring that awareness leads to action, and action leads to impact. Thus, this is more than a campaign, it is a movement to remind women of the strength they carry inside. Through the partnership with TikTok and the support to the coMOONIEty, New Moon hopes this message reaches as many women as possible. Be part of the movement. Discover more about the Power Within campaign and Super Brand Day by following @newmoonph on TikTok.